Elevating Customer Engagement: MasterCard’s Partnership With Derby Concierge Service

As a renowned leader in the payment processing industry, MasterCard recognized the need to enhance its offerings and engage with customers on a deeper level. Seeking to provide unparalleled commercial advantages and incentivize cardholders, MasterCard partnered with Derby Concierge Services to develop bespoke solutions tailored to meet the evolving needs of its clientele.
Through our collaboration, MasterCard availed a comprehensive suite of commercial advantages designed to elevate the customer experience and drive engagement. One of the key initiatives was the implementation of a GCC-wide rewards program targeting 1.8 million premium cardholders. This program encompassed a diverse range of benefits, including exclusive merchant partnerships, cashback rewards, and tie-ups with prestigious hotels and restaurants across the UAE.
In addition to these core offerings, we worked closely with MasterCard to establish a robust rebate program for Priceless Arabia, spanning various merchants and service providers. This initiative aimed to incentivize spending and foster loyalty among cardholders, further strengthening MasterCard’s position as a preferred payment partner in the region.
Our partnership with MasterCard exemplifies our commitment to delivering tailored solutions and driving tangible results for our clients. By leveraging our expertise in concierge services and strategic alliances, we were able to unlock new opportunities for customer engagement and create lasting value for MasterCard and its esteemed cardholders.
150%
Card usage
During the campaign we observed that customer usage was on an uptrend and had gone up by over 150%
#1
Payment Processors
The campaign was successful and it increased brand loyalty for MasterCard tremendously
50+
Strategic Partners
We tied up with various premium brands on behalf of MasterCard for offers and discounts